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When Thinking Big Isn't Enough - How Dolby's Plans Will Make 8K And Other TVs Irrelevant

CES this year saw the states one time once again being bombarded with televisions. From SUHD to OLED we've near seen information technology all when it comes to TVs from the world's leading manufacturers. Sony, Samsung and the balance did not agree anything back Samsung held truthful to its promise of an 8K Telly with the showing of 110 inch, 3D spectacles free 8K Tv. Sony, on the other paw showed off the ultra-slim XBR-X900C, which is what the company claims the thinnest LCD in the world. The Sony XBR-X900C measures a mere 0.ii inches in its thickness, which makes it thinner than Apple's iPhone half dozen and goes to show merely how far manufacturers have come.

But the question remains, does all this increment in resolutions and decrease in thickness provide for the ultimate consumer experience when it comes to content viewing at home? Sure, a crash-land in resolutions and a decrease in thickness sounds nice. And 3D without spectacles is another added benefit. But when it comes to defining the way you experience content, all these increases and decreases fall short past simple being - too short term and an try past companies to outrace each other in the specs, thickness etc race.

iStock_000016085313LargeEnter Dolby - And How The Company Plans To Change Your Viewing Experience Forever

With all the fizz this year about adding HDR to 4K and how that ends up increasing the viewing potential offered by the later, someone else had already made an entry into that segment exactly a year back. Enter Dolby. At CES '14, the company had already showcased the Dolby Vision, which managed to integrate several aspects of prime viewing technologies and experience in one single package. Dolby's Vision applied science is revolutionary in its ain course. While the electric current innovations in pixel and resolution increase stop up providing greater detail to images, Dolby'south framework ends upward taking apart the very foundation of how modernistic displays are built.

Modernistic displays and televisions utilise a standard of 100 nits, Dolby throws that reference out of the park and replaces it with a brandish brightness of its own. The Dolby Vision'south liquid experimental display panel last year had a brightness of a staggering 4000 nits. Compare that to the 400-500 nits normal TV sets produce, and the divergence volition exist evident. This increased nit rating isn't simply brighter - it also allows Dolby Vision to produce a much more than greater spectrum of colors, contrast and dynamic range.

But with this good news comes its fair share of bad news as well. As revolutionary as the Dolby Vision might sound, Dolby isn't a manufacturing company at its core and therefore needs partners to fund it expenditures and try out its technologies. But that also ways that the company is gratuitous to build and create its ain ecosystems - that offset from viewing experience in theaters, and cease up right in your living room. While the Dolby Vision was aimed towards increasing color reproduction and film quality on a standard screen, the visitor had already fabricated an entry into the theater segment ii years before Vision.

The Dolby Atmos changed the way we think about environment sound completely. With Atmos, Dolby creates virtual audio locations within a theater, that correspond to the respective sounds playing in front end of you. For example, the audio of fighter jets flying overhead would come up directly from speakers above you lot. And Dolby too rolled out a home version of the Dolby Atmos that uses specialized speakers to bounce sound off your room'southward walls and ceilings.

Gravity_2013_2Remember Gravity? That movie which featured Sandra Bullock and George Clooney flight around in spacesuits. Information technology won an Oscar for its soundmix. The big link? Gravity used Atmos, to deliver what conversations would sound similar in a vacuum, where the bulk of the film is based. Dolby'southward Atmos enabled the picture's creators to deliver to users a listening experience remarkably like to what the actors were portrayed to be experiencing on screen.

So at the rate its going, and judging at its creations, Dolby sure seems to be on the right track when it comes to the next thing in the ultimate viewing experience. While all the major screen manufacturers out at that place are busy upgrading resolutions and what not, the company'south focusing at what really matters - the stop user and her/his experience. Lets simply hope more manufacturers jump on ship Dolby; its the ship we would say will go the farthest.

Source: https://wccftech.com/thinking-long-term-dolby-intends-revolutionize-tv-viewing-experience/

Posted by: brubakergoour1986.blogspot.com

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